Knowledge is power.

In April 2026, Guns Down America analyzed campaign contributions from leading companies, trade associations and interest groups associated with the firearms industry. This report is based on Federal Elections Commissions data on political contributions made in the 2026 election cycle through the end of February.

In April 2026, Guns Down America examined Lobbying Disclosure Act records submitted by representatives of major firearms companies and trade associations in the first quarter of 2026.

Our April 2026 quarterly demand report provides an understanding of where gun consumers and non-consumers sit in their beliefs around gun policy and where they are getting their media.

This paper summarizes public reporting and thought leadership about the gun industry, democracy, and authoritarianism, including its role in strongman regimes abroad.

Guns Down America has developed a resource hub with research, policy and messaging guidance, and campaign resources to help advocates advance excise tax policy in your state or county to save community safety programs by ensuring the gun industry pays their fair share of the costs.

In January 2026, Guns Down America examined Lobbying Disclosure Act records submitted by representatives of major firearms companies and trade associations in the fourth quarter of 2025. 

A deep dive into the United States Concealed Carry Association (USCCA) and its founder Tim Schmidt shows a meandering ecosystem of organizations, millions of dollars made, and many misled consumers

Guns Down America’s quarterly demand report provides an understanding of who gun consumers are and whether they represent a growing demand for the product.

In October 2025, Guns Down America examined Lobbying Disclosure Act records submitted by representatives of major firearms companies and trade associations between July and September of 2025. 

A full report from Guns Down America detailing the dealings leading up to the IPO of Trump Jr., Malik, GrabAGun, Credova, and other connected people.

In July 2025, Guns Down America examined Lobbying Disclosure Act records submitted by representatives of major firearms companies and trade associations. ‍Lobbyists for the firearms industry had another busy quarter pushing their agenda in Congress, at the White House and across the federal government.

This report follows a career lacking ethics, consistency, and judgement. As Bondi is now overseeing a task force reducing oversight of the gun industry, this report also recounts Bondi’s incompetency in handling gun violence during her time as Florida’s attorney general.

If you’re feeling unsafe and want strategies to improve your safety without purchasing a gun, you’re in the right place. Gun ownership is often framed as a necessary step if you want to be safe, but data shows this is nothing more than a marketing ploy. In fact, having a gun in the home increases the risk of injury, suicide, and homicide. 

Guns Down America examined the gun industry's lobbying disclosure reports to see how their executives chose to exert political influence behind-the-scenes, against our communities and in favor of their business.

A majority of consumers report they are more likely to shop with gun safety-aligned brands and would leave a store if they saw someone open carrying.

In March 2025, the Trump administration pulled down this declaration in an attempt to hide the impacts of guns on us, our communities, and our children.

Every quarter, Smith & Wesson lays out the same strategy: flood the market with cheap, deadly firearms while washing their hands of the carnage that follows.

While they mark up guns to pad their wallets, we pay untold billions in medical expenses, lost wages, and pain no person, family, or community in one of the wealthiest countries in the world should bear.

What do your taxes, a for-profit college, and YouTube gun influencers have to do with each other? We found out.

This edition explores the joys of none and the perils of even one. We dive into the business of gun influencers, innovative solutions for ending gun violence through law and entrepreneurship, and more.

How did the gun industry successfully create a consumer identity around gun ownership? How do we take back our country from this dangerous status quo?

The Hollow Point is a new journal aimed at documenting the narratives and data the gun industry doesn’t want Americans to know about.