Smith & Wesson's Q2 Profits Reveal a Deadly Marketing Strategy Amid America's Gun Violence Crisis
As Smith & Wesson reports $129.7 million in net sales, Guns Down America calls out the company's emphasis on cheap firearms in response to a decreased demand.
Ruger Q3 Earnings Soar Amid National Gun Violence Crisis, Highlighting Profit over Public Safety
As Sturm, Ruger & Co. reports $122.3 million in net sales, Guns Down America calls out the company's obsession with lifelong customer retention despite the tragic toll of gun violence.