Their Dollars, Our Death Toll: Ruger Makes $135.7 million This Quarter While Americans Die by the Barrel of Their Products

As Sturm, Ruger & Co. reports Q1 sales and shareholder returns, Guns Down America calls out the business practices that fuel the gun violence epidemic
May 1, 2025

As Sturm, Ruger & Co. reports Q1 sales and shareholder returns, Guns Down America calls out the business practices that fuel the gun violence epidemic

WASHINGTON — This morning, American gun manufacturer Sturm, Ruger & Company, Inc. (Ruger) held its first quarterly earnings call of 2025, announcing $135.7 million in net sales. In response, Guns Down America's executive director, Hudson Munoz, released the following statement:

"This quarter, a Ruger gun made the deaths of an entire family possible. A police academy instructor shot themself with a Ruger during a class. You can’t make this stuff up and we don’t have to, because the gun industry insists on running their business through rampant product availability, and marketing on fear and insecurity. While we deal with the consequences of the actions of gun industry executives, they hide in their offices counting up revenues and planning for expansion. CEO Todd Seyfert said they plan to “innovate” by increasing product availability and more quickly putting new products on the market. We read this as putting deadlier products into more hands as quickly as possible to fuel the bottom line. We’ll continue to loudly call for accountability for the toll this “innovation” takes on us until we can all safely and freely gather, eat, pray, and live together."

Below is a selection of 20 gun violence incidents involving Sturm Ruger Firearms during Q1 or between January and March 2025:

  • January 2025: A Pennsylvania man allegedly killed his wife and two young children before turning his Ruger .22 handgun on himself in an “unthinkable” murder-suicide. [New York Post, 1/28/25]
  • January 2025: A Tennessee man allegedly shot another man with a .44 Magnum Ruger “as he was trying to release the hammer slowly while it was aimed at” the victim, according to police. [CBS - 11 WJHL (Johnson City, Tennessee), 1/19/25]
  • January 2025: A Ruger firearm was recovered from the home of the suspect in a New Year’s Day shooting in Washington. [Renton Reporter, 1/15/25]
  • January 2025: A Florida man allegedly pulled a Ruger 9mm on a deputy. [First Coast News, 1/5/25
  • January 2025: An Iowa man allegedly shot a woman with a Ruger pistol when she refused to leave his home around 5 a.m. [Waterloo-Cedar Falls Courier (Iowa), 1/8/25]
  • January 2025: A Washington, D.C., woman with a .38 caliber Ruger handgun allegedly opened fire outside a Maryland shopping center. [The Bay Net, 1/17/25]
  • January 2025: A Ruger LCP semi-automatic handgun was found at the scene of a ShotSpotter activation where a 17-year-old suspect was arrested. [Daily Voice, 1/28/25]
  • February 2025: A Washington man allegedly killed his wife and fled with their 1-year-old son — one day after purchasing the Ruger 9mm pistol he used. [Seattle Times, 2/5/25]
  • February 2025: An Ohio woman allegedly gunned down her boyfriend in what her attorneys described as self-defense. [The Independent (United Kingdom), 2/6/25]
  • February 2025: A Texas man allegedly killed his wife with a Ruger Security 9mm pistol after an argument over infidelity. [The Eagle (Texas), 2/7/25]
  • February 2025: Police found a .22 long rifle Ruger pistol in the car of a murder suspect who allegedly shot another man three times. [KOIN 6 News, 3/2/25]
  • February 2025: An Indiana man had allegedly bragged about his new Ruger handgun before firing on two juveniles in an alley. [Elkhart Truth (Indiana), 2/14/25]
  • February 2025: A Missouri man with a .27 blood alcohol level allegedly fired his Ruger rifle into the air and struck a vehicle. [Fox2 Now, 2/19/25]
  • February 2025: A North Carolina man was arrested after allegedly firing a Ruger handgun from the street into an occupied residence. [The Biltmore Beacon (Asheville, North Carolina), 2/26/25]
  • February 2025: A North Carolina man allegedly fired his Ruger 5.7-caliber pistol into a truck with two people inside. [Sanford Herald (North Carolina), 3/25/25]
  • February 2025: A Florida man prompted a lockdown after walking toward a school with a Ruger rifle and a mask on. [WESH2, 2/26/25
  • March 2025: A 65-year-old Florida man allegedly pointed a Ruger Mark Two .22 handgun at another driver he had just cut off in traffic. [Lake City Reporter (Florida, 3/5/25]
  • March 2025: Police found a Ruger LCP 380 pistol with a defaced serial number in the home of a 19-year-old Illinois man suspected of shooting at a vehicle. [Daily Leader (Illinois), 3/5/25]
  • March 2025: A police academy instructor in Daytona Beach, Fla., shot himself in the groin with a Ruger pistol. [Daytona Beach News-Journal (Florida), 3/2/25]

March 2025: A Mexican man allegedly in the U.S. illegally was arrested in Utah with a stolen Ruger AR-556 rifle. [Press Release, U.S. Attorney’s Office, District of Utah, 3/13/25]

Guns Down America is a national campaign to take back public life from the gun industry.